The Wall Street Journal recently shared how old fashioned spreadsheets are still the norm for so many businesses. I get it. Excel is simple to use and we’ve used it for so many years. However, if you’re not using more efficient tools for your business, you’re missing out. AI is
I started SmallBizTechnology.com in April 1999 and sold it 20 years later. I started SmartHustle.com in 2015 and sold it 7 years later. It takes TIME to have success. Think about any of the “big brands” we value, all of them took TIME to grow and mature. Guy Raz agrees.
I use Chat GPT just about every day. Often several times a day. It’s fast and easy to use. However, WSJ had an extensive comparison of other tools that are just as good as or better than Chat GPT, depending on what you’re doing to do with it. Other popular
Producing your own event can be a powerful way to build your brand and generate leads for your business. I’ve produced many large events and have succeed – most of the time. You’ll spend a lot of money on the venue, on audio/video/lighting and on food. Of course other expenses
Being an exhibitor at a trade show can be a great way to build your brand and generate leads. However it can also be a VERY costly endeavor and a wasted investment. On the 21 Hats podcast, hosted by Loren Feldman, they discussed another option, producing your own events. I’ve
In a recent discussion with Dan Paulson and Rich Veltre I addressed the issue of using video in your marketing. You can go right to the clip here. I also addressed the greater question of, do you have to do lots of content marketing to build a successful business. The
One of the concerns I hear from fellow business owners is about making money. While many entrepreneurs definitely want to build wealth, there’s many others who don’t feel so good about making lots of money from their customers. Some business owners want to “help others” and/or “save the world” (as
Knowing the key numbers of your business so important. Not knowing your numbers is like cooking without seeing how high or low the flame is. It’s like driving without knowing how much gas you have or the speed you’re going. It can be dangerous. While an ecommerce business will have
To have a business you MUST have clients, customers, people who buy from you. If people are not buying from you, you’re not in business, or not for long. Recently I read that Facebook is going to be offering it’s AI platform for free to businesses (and consumers). In Facebook’s
Most of us have goals. But how serious are we about our goals? How serious are you about YOUR goals? Some people don’t have goals but it’s not good, to not have goals. Goals give you a target. Goals help you get the motivation to keep going forward. How do
