New Book Shows How To Ignite Your Passion and Potential

As small business owners, we’re often encouraged to “live our passion” and “find our purpose,” but what exactly does that mean? And how do we go about doing it? That’s where the book Passion Struck by Belinda MJ Brown comes in. This powerful guidebook provides 12 key principles to help us unlock our purpose, ignite our potential, and live our most intentional lives. In this article, we’ll summarize the main ideas of Passion Struck and explore how these principles can help small business owners achieve their goals and thrive in their work.

Embrace Your Purpose:

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The first principle of Passion Struck is to embrace your purpose. Brown suggests that we each have a unique, God-given purpose that we’re meant to fulfill on this earth. By embracing that purpose, we can find direction and meaning in our work. As small business owners, it’s important to connect with our purpose, whether that’s creating a product that solves a problem or serving a specific community. When we know our purpose, we can make decisions that align with it and stay motivated even when the going gets tough.

Take Bold Action:

Another key principle of Passion Struck is to take bold action. Brown encourages us to step out of our comfort zones and take calculated risks in pursuit of our goals. As small business owners, we know that entrepreneurship requires risk-taking and resilience. By taking bold action, we can push through our fears and make progress towards our dreams. This might mean launching a new product, hiring a team member, or investing in a marketing campaign. Whatever the action, it should align with our purpose and be grounded in careful planning.

Build Authentic Relationships:

Building authentic relationships is another important principle of Passion Struck. Brown argues that our relationships can either support or hinder our progress towards our goals, so it’s important to choose wisely and invest in those that align with our values. As small business owners, our relationships with customers, partners, and team members are crucial to our success. By prioritizing authenticity and seeking out high-quality connections, we can build a network that supports and uplifts us as we work towards our purpose.

Cultivate Gratitude:

Gratitude is another powerful principle of Passion Struck. Brown suggests that when we focus on gratitude, we attract more positivity into our lives and stay motivated during challenging times. As small business owners, we know that entrepreneurship can be a rollercoaster ride. By cultivating a daily gratitude practice, we can stay grounded and focused on the blessings in our lives, rather than getting bogged down by setbacks or challenges. This might mean keeping a gratitude journal, starting a gratitude circle with fellow entrepreneurs, or simply taking a moment each day to reflect on what we’re thankful for.

Leave a Lasting Legacy:

Finally, Passion Struck encourages us to leave a lasting legacy with our work. Brown argues that we all have the potential to make a positive impact on the world, no matter how big or small. As small business owners, we can aspire to leave a legacy by creating products or services that solve real problems, by treating our team members with care and respect, and by giving back to our communities. By focusing on the impact we want to make, rather than just the bottom line, we can build businesses that are truly purpose-driven and make a difference in the world.


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As small business owners, it’s easy to get caught up in the day-to-day tasks of running our businesses and lose sight of our purpose and goals. But by adopting the principles of Passion Struck, we can unlock our potential and ignite our most intentional lives. Whether it’s embracing our purpose, taking bold action, building authentic relationships, cultivating gratitude, or leaving a lasting legacy, the principles of Passion Struck can help us stay motivated, focused, and inspired as we work towards our dreams. So if you’re looking for a guidebook to help you find your purpose and live with intention, look no further than Passion Struck by Belinda MJ Brown.

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