8 Ways To Use Upwork and Fiverr to Get Good Freelancers

Freelance marketplaces like Upwork and Fiverr are a great way to find skilled professionals to help your business grow! I’ve used them for many years. These platforms offer access to a vast pool of talent, allowing companies, including other freelancers and small businesses to get the help they need without the overhead of full-time employees.

In this article, we’ll provide you with essential tips to ensure a successful collaboration with freelancers on these marketplaces.

Sometimes you have one project that you need technical assistance with – like Zoho implementation, or graphic design.

Other times you might need more long-term help, like hiring an executive assistant or a customer support team member.

I’ve built several small companies, and sold some, all powered by freelance talent.

These marketplaces help you search by geography, technical competency, money made and other criteria.

Know What You Need: Crafting a Clear Job Description

Before diving into the hiring process, take the time to define your project requirements clearly. Create a detailed job description that outlines the scope of work, required skills, and expected deliverables. A well-written job description not only attracts the right candidates but also sets the foundation for a smooth working relationship.

Define Success: Establishing Goals and Expectations

Clearly communicate your expectations and define what success looks like for the project. Establish measurable goals and milestones to ensure that both you and the freelancer are on the same page. By setting clear objectives from the start, you can avoid misunderstandings and keep the project on track.

Seek the Right Fit: Technical Competency and Attitude

When evaluating freelancers, consider both their technical skills and their attitude. Look for candidates who possess the necessary expertise to complete the job effectively. Additionally, pay attention to their communication style, responsiveness, and willingness to collaborate. A freelancer with a positive attitude and strong work ethic can make all the difference in the success of your project.

Set Realistic Timelines: Time Frames and Deadlines

Establish a realistic timeline for your project, taking into account the freelancer’s availability and workload. Clearly communicate deadlines and ensure that the freelancer can commit to meeting them. Be open to discussing any potential challenges or roadblocks that may impact the project’s timeline, and work together to find solutions.

Offer Fair Compensation: Valuing the Freelancer’s Work

Provide fair compensation for the freelancer’s work, taking into account their experience, skills, and the market rates for similar projects. Remember that freelancers are professionals who deserve to be paid adequately for their time and expertise. By offering competitive compensation, you attract top talent and foster long-term relationships with reliable freelancers.

Foster Trust: Building a Two-Way Relationship

Trust is a crucial component of any successful collaboration. As you work with freelancers, be transparent about your expectations, provide constructive feedback, and maintain open lines of communication. At the same time, trust the freelancer’s expertise and give them the autonomy to complete the work as agreed upon. By fostering a relationship built on mutual trust and respect, you create a positive working environment that encourages creativity and innovation.

Evaluate Multiple Candidates: Casting a Wide Net

Don’t settle for the first freelancer you come across. Take the time to review multiple candidates, comparing their skills, experience, and portfolios. Engage in conversations with potential freelancers to assess their communication skills and understanding of your project. By considering a diverse range of candidates, you increase your chances of finding the perfect fit for your needs.

Test and Evaluate: Finding the Right Match

Before committing to a long-term collaboration, consider starting with a smaller test project to evaluate the freelancer’s performance. This allows you to assess their skills, work style, and ability to deliver results. Based on the outcome of the test project, you can make an informed decision about whether to continue working with the freelancer on larger projects.


Hiring and working with freelancers on marketplaces can be a game-changer for businesses looking to access a global pool of talent. By following these tips – crafting a clear job description, defining success, seeking the right fit, setting realistic timelines, offering fair compensation, fostering trust, evaluating multiple candidates, and testing potential collaborations – you can maximize the benefits of freelance marketplaces and build successful relationships with skilled professionals. Embrace the opportunities these platforms offer and watch your projects thrive with the help of talented freelancers.

Related articles:

How to Write the Job Description of a Business Manager to Attract More Candidates(Opens in a new browser tab)

How To Hire Your First Virtual Assistant To Grow Your Business(Opens in a new browser tab)

How To Hire Your First Employee: From Freelance to Payroll(Opens in a new browser tab)

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