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The Power of Proximity: Why I Keep Showing Up — and Hosting — In-Person Events

networking at events

If I’ve learned one thing after decades of building relationships, it’s this: proximity changes everything.

You can read all the books, watch every webinar, and scroll through countless social feeds — but being in the same room with people changes the game.

That’s the power of proximity.

Key Takeaways

  • Proximity builds opportunity. Who you’re near shapes who you become.
  • Big events expand your reach. They connect you to new people and new energy.
  • Small gatherings build depth. They create real relationships that last.
  • Hosting your own events multiplies your influence. People start to see you as the connector.
  • Consistent presence matters more than perfect timing. Keep showing up.

Big Stages, Big Energy

Large conferences and summits have a special energy. When I walk into a buzzing ballroom with hundreds or even thousands of entrepreneurs, I can feel the electricity. These events aren’t just about learning — they’re about possibility.

At big events, I meet people I might never cross paths with otherwise — brand partners, speakers, investors, or even future friends. You can’t predict who you’ll sit next to or who might remember your name later when an opportunity opens up.

Big events are where I go to expand my circle — to stay visible, to learn, and to remind myself that I’m part of something larger than my own business.

If you’re running a business, you need these rooms. Even attending one or two major events a year can expose you to ideas and people that shift your perspective — and your results.


Smaller Rooms, Deeper Connections

As powerful as the big events are, small gatherings are where trust is built.

A dinner with eight entrepreneurs around one table can lead to more business (and more growth) than a thousand-person conference. Smaller events let people see you — not your logo, not your social feed, but the person behind the brand.

When I attend these more intimate settings, I’m not focused on selling anything. I’m there to listen, learn, and connect. Those conversations often lead to collaborations that feel natural, not forced.

Proximity, in this sense, isn’t just about being close — it’s about being known.


Hosting My Own Events

Then there’s the next level: creating your own table.

Hosting events — whether it’s a breakfast meet-up, a local mastermind, or a national summit — gives you the power to build community around your brand.

When I organize my own events, something special happens. The energy shifts from being invited to doing the inviting. It’s no longer about chasing opportunity — it’s about creating it.

People associate you with connection, leadership, and momentum. They start saying, “You’ve got to meet Ramon. He brings people together.”

And that, my friends, is the power of proximity multiplied.


Keep Showing Up

Here’s the truth: proximity isn’t a one-time strategy. It’s a lifestyle.

You can’t just attend one big event and call it a day. You have to keep showing up — consistently, intentionally, and with purpose.

Because when you show up in rooms that challenge and inspire you, you start to rise to the level of those rooms.

And when you host your own, you lift others with you.

So, whether you’re booking your next flight to a major conference or planning a local coffee meet-up, remember this: your next breakthrough probably isn’t hiding in an email inbox. It’s waiting in a room full of people — if you’re willing to show up.

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About ZoneofGenius.com

ZoneofGenius.com is curated by Ramon Ray, small business expert, serial entrepreneur, global event host and motivational speaker. We curate the best insights, strategies and news for entrepreneurs and small business success. Welcome!

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