

The Athletic Business (AB) Show is a key event for athletic, fitness, and recreation professionals aiming to elevate their programs and facilities. Faced with evolving safety standards, tight budgets, and technological demands, leaders in this field need practical solutions and fresh insights. This show provides a comprehensive gathering designed to address these challenges head-on.
Solution-Focused Sessions – Dive into real-world challenges across athletics, fitness, recreation, and even military training.
Expert Workshops – Learn actionable strategies for developing your programs and managing your facilities effectively.
Innovation Showcases – Get a first look at emerging technologies that are transforming the industry.
Comprehensive Expo Hall – Explore the latest products and services from over 200 companies.
Peer Learning – Connect with professionals from diverse sectors for collaborative problem-solving and shared experiences.
Hands-On Demonstrations –  Experience new equipment and techniques firsthand.
Discover Solutions & Innovations – Find answers to your specific challenges and uncover new innovations you might not have considered.
Informed Decisions – Gain direct access to industry vendors and expert educators, allowing you to make smarter choices about equipment, program improvements, and facility upgrades.
Efficient Evaluation – The concentrated format lets you efficiently evaluate multiple solutions, saving you months of independent research and vendor meetings.
Learn from Peers – Most importantly, you’ll have unparalleled opportunities to learn from others who have successfully implemented similar programs in comparable settings.
As the athletics and fitness industry continues to advance, the solutions and connections you develop at the AB Show are a strategic investment in your professional growth and program excellence. Your registration grants you access to comprehensive educational sessions and the industry’s most extensive product showcase. Your participation will connect you with the innovations, expertise, and resources needed to transform your programs and facilities into models of excellence. Register Today!